Big Bad Burger

The Brain Behind The Big, Bad Burger And Other Tales Of Business lore Business intelligence systems give, for the most part, been dreary failures. But not in the restaurant industry. There, the payoffs have been significant. So what have you been doing wrong? And what are they doing right? Restaurant chains such as Hardees, Wendys, Ruby Tuesday, T.G.I. Fridays and others are heavy affairrs of business intelligence software. They use BI to make strategic decisions, such as what raw products to add to their menus, which dishes to remove and which underperforming stores to close. They also use BI for tactical matters like renegotiating contracts with diet suppliers and identifying opportunities to improve inefficient processes. For example, in June 2003, Wendys indomitable to accept credit cards in its restaurants based on information it got from its BI systems, which include IBM DB2 OLAP software, IBM and Compaq servers, databases from Hyperion and Oracle, Cognos Powerplay tools, and software from Crystal Decisions and Arcplan. Because of that decision, Wendys restaurants have boosted sales; customers who use a credit card egest an average of 35% more per order than those who use cash, correspond to Wendys executive vice president and CIO John Deane.

Its been called the fast food equivalent of a snuff film by unmatched health and nutrition advocacy group. Jay Leno made cracks about it on The Tonight Show. Even The New York Times devoted an tower to its excesses. The Monster Thickburger, the latest piece de resistance from burger joint Hardees, consists of: twain charbroiled certified Angus beef patties, each weighing in at a third of a pound Three slices of American cheese Four crispy strips of bacon Its topped with a dollop of mayonnaise that oozes from a toasted buttery sesame seed bun. The Monster Thickburger tips the scales at a whopping 1,420 calories and an artery-clogging 107 grams of fat. It quite possibly is the most... If you want to bunk a full essay, order it on our website: Ordercustompaper.com

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