Marketing Plan Week 2
July 22nd 2012
Product thinker:
A small device the size of a pager and flatter that attaches to the belt to calculate the intake of calories, the calories burned and the mensuration a person has walked. All three features heap be viewed by pressing a simple button.
SITUATION ANALYSIS
fit in to Centers for Disease Control and Prevention reports that the number of new diabetes cases to each one year will increase from 8 per 1,000 people in 2008, to 15 per 1,000 in 2050 (CDC, 2010). Diabetes back put people at higher risk of many diseases such as message disease, kidney disease, and etc. Currently, it is one of the leading causes of death in the coupled States. This problem allows the people concern about what they eat, control their cant and alarm people to change their eating behavior.
Many studies indicates that the developing demand for kempt devices are increasing because wellnessy devices can help consumers to manage health by providing a advanced information that leads them to have healthy lives such as wellness devices, tablet and smart phones.
Furthermore, the studies indicated that the consumers are willing to pay for the health devices, which helps them to improve their health and reduce their medical cost as well. From this information, we can emphasize that the healthcare market continues to grow. Our company attempts to introduce quality of personal healthcare device at a reasonable price for the customers. Also the company focuses on improve the device to satisfy the needs of the consumers.
In the future, the market of healthy device will become widespread and the market is constantly growing. As healthcare assistance, the new devices have to connect health information and real time information. As a result, twain company and customers will get benefit from this healthy device. The customers can improve their quality of life...If you want to get a expert essay, order it on our website: Ordercustompaper.com
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